Camping, glamping, trending: These are the glamping trends of 2022

from Misheel Ariun
7 minutes
Glamping Trends 2022

Glamping is a real buzzword and has become one of the most popular forms of holiday in recent years. Now the luxury tent holiday is entering the next round.

Especially in recent years, luxury camping, which actually comes from the USA, has become a true mega trend, of course to the delight of all glamping tent manufacturers.

While "glamorous camping" was originally only to possbile on campsites, in mobile homes or special glamping resorts, the popular luxury tents have now become available in hotel gardens, in the middle of the forest or by lakes throughout Europe. Popular destinations for a glamping holiday are Italy, the Netherlands, Austria or Germany. But the trend has already arrived in Africa and across the entire Alps. 

In addition, glamping accommodations are constantly being expanded, rethought and optimized. Some glamping sites even offer hot tubs, playgrounds or slides. Exceptional accommodations such as luxury tents in the form of lounges, igloos, tiny houses, yurts, tree houses, wigwams, sleeping barrels, teepees and safari tents are available.

The top glamping trends in 2022

  • Glamping at the Hotel

One of the most popular trends in 2022 is glamping at the hotel. Many hotels have gardens or other green spaces that used inadequately or not at all. In order to create additional accommodation capacities and find sustainable solutions for unused spaces, hotel owners are increasingly turning towardsglamping at the hotel. Glamping lounges 

in a wide variety of furnishings are integrated into the hotel area and equipped in such a way that guests have the comfort of a hotel room surrounded by nature - virtually an outdoor hotel. Unlike ordinary camping holidays, glamping at the hotel is not only suitable for summer holidays, but also works well in winter.

  • Glamping in your own garden

Due to the ongoing COVID-19 pandemic, many people resort to vacationing at home. Instead of going on a trip, many people consider buying a glamping tent and putting it in their garden. There they can set up their individual glamping lounges and use them as often and for as long as they want. If you don't want to sleep in it, you can actually convert it into a home office.

  • Teepee instead of holiday home

glamping operators currently rely on teepees. These are traditional tent cottages that have first been used by the indigenous peoples of North America. They are mostly made of robust fabric and have become a popular alternative to the typical holiday home, lending a very special flair to glamping.

  • Glamping in a tree house

Glamping in a tree house is a very special kind of glamping. Those who aim high now have the opportunity to stay in a luxurious tree house. Glamping in a treehouse is becoming increasingly popular. The fully equipped cabins, which can be reached by ladders, stand out with their very special charm.

  • Glamping on festivals

Double bed instead of sleeping mat is the new way to go at festivals! Who doesn't know the feeling of really wanting to attend a festival but without having to sleep in a 4-man tent next to hundreds of other visitors. What to do when it rains? Since tents can usually only withstand short downpours, your entire luggage might get soaked. This is why some festival operators now offer glamping. Depending on provider, the glamping tents may be wind- and waterproof, and much more robust and private than normal tents. Even at this year's Oktoberfest, glamping will be available.

  • Multi-purpose glamping

Less of a trend for holidaymakers, more of a trend among hotel operators or campground operators, luxury tents are increasingly integrated in their daily operations, not only to offer additional space capacity, but simply to convert them as necessary. This means that some glamping lounges can be “hotel rooms” for one week, and in the next they are converted into a private dining location or a relaxation room by the pool. This increases sustainability, because individual tents can be used for several purposes and are therefore never empty.

  • Glamping as a workspace

Glamping as a workspace may sound a bit strange at first, but it has definitely become a new trend, as you can easily see from the many social media posts. In times when more and more employees increasingly work from home and are connected to the other employees of the company only digitally, “remote work from abroad” or “workations” have become increasingly popular. The so-called digital nomads, i.e. people who mainly carry out their work using digital tools, often relocate to distant places of their choice or to nature, increasingly making use of glamping. Thus, they are in fresh air, and at the same time they can rely on the luxurious equipment of a hotel room or workplace.

Sustainability is becoming increasingly important in tourism and new solutions are constantly opening up to make this industry more environmentally friendly in the long term. Glamping is a step in the right direction to make the next holiday at least a little greener.

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Misheel Ariun

Head of Performance Marketing